Make our Holiday part of your Holiday! This year we chose a natural Ethiopia coffee from the Kochere region to add the "I didn't know coffee could taste like this!" factor. To round out the Ethiopia's brightness, we paired a Direct Trade Honduras coffee adding an Indonesian-like earthiness. We love it and you will too! Happy Holidays from our cup to yours!
What is Direct Trade?
Definitions differ but they all come down to the same concept - a closer relationship between the producer and buyer.
The Honduras coffee in this year's Holiday Blend is from our new friends at Opalaca Trading who work alongside Honduran coffee farmers at the COAINLL co-op. Our specific microlot is produced by Nolasco Lemuz. As a micro-roaster, it is not feasible to buy direct from Mr. Lemuz. We can, however, partner with someone who does. By collaborating with Opalaca Trading on our Holiday Blend, we achieve a mutually beneficial business relationship built around the common goal of high-quality and fairly-traded coffee.
Happy Holiday to Mr. Lemuz and a very merry Holiday Blend to us!